Tibetan medicinal wisdom shines across the globe—health and the New Year go hand in hand.

On February 10, Beijing time—midnight on February 9, New York time—the Lunar New Year and the Tibetan New Year coincidentally fall on the same auspicious day. Seizing this fortunate moment, Qizheng Tibetan Medicine has sent heartfelt blessings from the “Roof of the World” via a New Year video at Times Square in New York, joining everyone in welcoming the arrival of the 2024 Year of Jia Chen and the Tibetan New Year of the Wood Dragon. May spring brim with vitality, and may the dragon herald a new era! Qizheng Tibetan Medicine wishes that people all over the world—regardless of geography or ethnicity—may joyfully embrace health and celebrate the New Year together.

Qizheng Tibetan Medicine extends New Year’s health blessings to people around the world.

The Lunar New Year and the Tibetan New Year are both unique cultural symbols and emotional bonds of the Chinese nation. As we jointly welcome the dual New Years, this celebratory video has lit up a warm “Chinese red” on New York’s Times Square—the most visible and influential venue. On the Nasdaq big screen, the message “May life return to health and freedom” has captured the eager eyes of people eagerly awaiting the new year, adding a healthy and heartwarming backdrop to the festive celebrations. In an era when yak beef and butter tea have already become global delicacies, Qizheng Tibetan Medicine once again presents to the world the distinctive charm of Tibetan medical culture through its unique ethnic elements and a life-centered perspective.

As a unique treasure in the cultural heritage of humanity, Tibetan medicine culture originates from a profound and time-honored traditional medical system that has a history spanning over 3,800 years. It advocates “a balanced approach to prevention and treatment, and the simultaneous care of both body and mind,” setting it apart within the contemporary global medical framework. The land where Tibetan medicine culture was born lies at an altitude ranging from 3,500 to 5,000 meters, characterized by year-round snow and ice, extreme cold, and low oxygen levels—conditions that have nurtured some of the most resilient life forms on Earth. Among these are precious medicinal herbs endowed with powerful healing properties and pristine purity, free from any contamination. Through the wisdom passed down by generations and the integration of innovative technologies, a modern Tibetan medicine system has gradually emerged—a system distinguished by a comprehensive theoretical framework and rich clinical practice.

In recent years, with the advancement of globalization and growing public attention to health, the inheritance and innovative development of Tibetan medicine have gradually gained prominence on the global stage. An increasing number of international medical experts have begun to pay attention to and study Tibetan medicine, giving it widespread recognition and incorporating it into clinical practice.

Guided by the core values of “doing good and benefiting others, pursuing righteous paths and honest professions, respecting heaven and loving humanity,” Qizheng Tibetan Medicine has been deeply committed to the modernization and internationalization of Tibetan medicine for 30 years. We aspire, through continuous development and innovation, to promote health wisdom and create value in life. Over the years, our exploration has focused on aligning Tibetan medicine with the medication needs and usage experiences of modern people, resulting in the creation of a cluster of Tibetan medicine products centered around pain-relieving patches. At the same time, we are collaborating closely with partners from the Tibetan medicine community to jointly build a sustainable Tibetan medicine industrial chain.

The modern healthcare system is gradually evolving toward personalized, precision medicine and comprehensive, life-cycle health care. We believe that the time-honored advantages of traditional medicines, such as Tibetan medicine, which have been accumulated over thousands of years, will be unleashed more rapidly. By integrating and complementing modern medicine, we can jointly build a community of human health, thereby promoting the safety and sustainable development of life for all humanity.

Reporting agency: PR Newswire

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